Better Off Wet Magazine

Better Off Wet was a vibrant water lifestyle magazine that celebrated the spirit of adventure, relaxation, and living life by the water. Tasked with bringing their vision to life, I designed monthly issues that combined captivating stories, stunning visuals, and engaging advertisements into a seamless, high-quality publication. With tight deadlines and a streamlined creative process, I ensured every issue was a standout reflection of the brand’s personality and mission. From covers to article layouts and even custom ads, this project showcased my ability to balance creativity with efficiency under pressure.

https://betteroffwet.com/magazine/

Cover of Better Off Wet Water Lifestyle magazine featuring a fisherman on a calm lake and vibrant typography, designed by TIB Creative Studio.
TIB Creative Studio, Graphic Design, Web Design, Social Media Marketing, Branding, Logo Design

The Challenge

Better Off Wet needed a magazine designer to handle their monthly issues. With a tight turnaround, I was responsible for transforming content—including articles, ads, and visuals—into a cohesive, engaging publication while adhering to the client’s vision and page count.

 

My Role

As the magazine designer, I:
  • Designed every article layout and cover for each issue.
  • Created additional ads for advertisers that were later shared on social media.
  • Worked independently to meet strict deadlines with limited resources.
  • Followed the client’s order of articles to ensure the magazine flowed as envisioned.

 

Design Approach

Using Adobe InDesign, I:
  • Balanced clean, reader-friendly layouts with vibrant visuals to captivate the audience.
  • Maintained a consistent aesthetic aligned with the established branding.
  • Optimized designs for both print and digital viewing.

Impact

  • Enhanced the magazine’s engagement and aesthetic appeal, earning consistent praise from the client.
  • Provided additional value by offering ad design services to advertisers, strengthening client relationships.
  • Delivered polished issues under tight deadlines, demonstrating reliability and creative problem-solving.
Unfortunately, the magazine disbanded due to funding issues, but my designs were instrumental in elevating the publication during its run.
Better Off Wet Magazine 2023 rate card featuring ad rates, ad specifications, publication details, and vibrant imagery related to water lifestyle, designed by TIB Creative Studio.
Magazine spread design by TIB Creative Studio featuring Captain Buddy Price holding a redfish with a marina backdrop. This article, 'Fishing with Captain Buddy Price,' was created for Better Off Wet magazine to showcase captivating fishing stories and expert layouts.
TIB Creative Studio-designed magazine spread showcasing scenic fishing adventures, including sunrise over the water, mangrove fishing, and Captain Buddy's preparations. A stunning example of editorial design for Better Off Wet magazine.
Magazine layout by TIB Creative Studio highlighting Captain Buddy holding a flounder and redfish. This spread features expert fishing tips and engaging visuals for Better Off Wet magazine.
TIB Creative Studio-crafted spread featuring dockside reflections, Captain Buddy's fishing successes, and a plate of freshly cooked fish. This design for Better Off Wet magazine blends storytelling with vibrant visuals.
Collage of reader-submitted fishing and boating photos featured in Better Off Wet Magazine, showcasing the engaging layout design by TIB Creative Studio.
Vibrant layout of reader-contributed fishing and water activities photographs for Better Off Wet Magazine, highlighting TIB Creative Studio’s graphic design expertise.
ollection of boating, diving, and fishing snapshots from readers, creatively arranged in Better Off Wet Magazine by TIB Creative Studio.

View Full Issues Here

These are just a couple of highlights from the many magazines I had the pleasure of designing for Better Off Wet. Each issue showcases stunning visuals, compelling stories, and thoughtfully crafted layouts. Click below to explore a sample of my work:
Curious about more? Let’s collaborate to create designs that make waves and leave an unforgettable impression!
TIB Creative Studio, Graphic Design, Web Design, Social Media Design, Marketing, Print Design, Branding, Re-Branding, Design Studio, Providence Rhode Island, Top Design Agency

Testimonial

“The designs made our magazine more engaging, and Theresa’s ability to meet tight deadlines with quality work was invaluable. She even went above and beyond by designing ads for our advertisers!

TIB Creative Studio, Graphic Design, Web Design, Social Media Design, Marketing, Print Design, Branding, Re-Branding, Design Studio, Providence Rhode Island, Top Design Agency
Ready to dive into something amazing?

Inspired by our work with Better Off Wet, TIB Creative Studio in Providence, RI, is here to make a splash with bold, creative designs. From magazine layouts to print media and beyond, we turn your vision into something truly unforgettable. Let’s ride the wave of creativity together—your next project deserves nothing less than extraordinary!
(401) 400-0810